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Music Friday Logo

CLIENT/INDUSTRY: Lancaster City Welcome Center
MEDIUM: Digital 

SOFTWARE: Adobe Illustrator, Procreate

DELIVERABLES: Colored and Grayscale digital copies of the logo 
TARGET AUDIENCE: Local Community/Residents, Tourists

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I created a logo for the recurring Lancaster city-sponsored collaboration event. Music Friday has never had a logo, and the city wanted to rectify that so they could have an official logo on printed material and official promotional material. 

IDEATION

RESEARCH

Given that the city had never commissioned a logo for Music Friday until now, I had an entire canvas to work with. I scoured Pinterest, Google Images, Behance, and other resources to find out what music logos exist for possible inspiration. I kept a reference to the current First Friday logo to perhaps keep branding consistent.

LOGO SKETCHES

WELCOME CENTER FEEDBACK

After talking with the Welcome Center, they wanted to see 1, 5, 8, and 10 further expanded on with additional music notes to 5.

REFINED SKETCH

DRAFTS

FINAL LOGO